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Monthly Archives: September 2017

[On] Point to Ponder: How to Bring Your Audience Aboard

UncategorizedBy Cindy SkalickySeptember 25, 2017

In my experience working with speakers, the point on the triangle that is the hardest for them to accomplish is Audience Analysis. Just last week, I was in the audience and at the end of the talk, a hand shot up. “Your talk on employee handbooks and HR-related concerns was interesting, but most of us…

Cindy Skalicky speaking

[On] Point to Ponder: How To Rehearse Without Rehearsing

UncategorizedBy Cindy SkalickySeptember 19, 2017

The Trouble with Keynotes In the early days of On Point, I was invited to give the keynote address that kicked off a 3-day entrepreneurship event. I had a month to prepare and was given a time limit of 30-45 minutes. I may have mentioned in previous posts that I have four children…  I don’t…

[On] Point to Ponder: When You’re the Speaker

UncategorizedBy Cindy SkalickySeptember 15, 2017

There’s a reason the On Point logo is an equilateral triangle. A triangle is the best “visual aid” when it comes to teaching and learning message mastery. One of the slides in my workshop presentations looks like this. The Rhetorical Triangle sets the stage for every messaging project: This 3-part blog post series digs into…

[On] Point to Ponder: Voice Message = Brand Message

UncategorizedBy Cindy SkalickySeptember 4, 2017

Like it? Share it. Help people leave better voicemails. Then, start receiving better voicemails. Last week, my colleague Sam said, “By the way, you leave the best voicemails. You should teach people how to do that better.” Here goes. Voicemail is branding – personal branding. When you call to leave a voicemail, you’re either maximizing…

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