Do you lead a Corporate Innovation Lab in the Science/Tech Field?
Over the years, I have worked with thousands of what I affectionately call “Crazy Smart Scientists and Tech Geniuses.” We iron out their complex and brilliant messaging. It is not their strong suit (messaging), but it is mine, and therein lies the beauty.
For you Executive Directors, I know it can feel a lot like Mt Everest to get your teams and their ideas to a place of message mastery.
Because let’s face it, you want them to succeed! You want these brilliant minds to get their ideas across smoothly, succinctly, and persuasively. You want the best ideas to get into the next phase of your company’s innovative process so they have a chance at getting to market.
You want them to get the green light – so they get the resources they need to develop that amazing idea further still.
But so many times, they don’t. It’s a tough loss. A gut punch.
Not all is lost. In a 3 min pitch to the panel? A lot needs to go right.
3 Things to Notice When Innovation Lab Teams Pitch Panels:
1. How is the beginning storyline? Are you with them from the beginning or feeling lost and rushed as they start talking?
2. How about the speaker’s confidence – are they exuding executive presence and mastery of the material, the research, their nerves?
3. Are the slides they bring with them totally overloaded? Too many graphs and words? (This is one of the biggest complaints I hear from Innovation Lab ED’s)
How are your teams in these areas?
Why wait? What ideas might be left on the table at your lab this year
We have brought this in spades to thousands of participants, and we can bring it to your lab, too. If these “3 things” are an undercurrent in your Innovation Labs, contact us here.
