Blog

Case Study: Jennifer Henderson|Career Allies Founder

This is a story about a founder who learned the “Investor Pitch as Story” model (IPAS) from Day 1 of her pitch journey – and how the opportunities, wins, and checks began to accumulate. Jen wrote her first company check to On Point. It felt like a gamble. Would it be worth it? She admits in the interview… “it was a hard check to write.” Now that she’s mastered this model, she has investors writing checks to fund Career Allies into its next phase of growth. This is a story about how and why the Investor Pitch as Story model…

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[On] Point to Ponder: Should You Model Queen?

I was about 7 rows back in a packed theatre the 2nd day this movie was out. It was one of the only times in recent memory the audience clapped at the end. Which was deserved. Here are some key takeaways, one being the unlikely suggestion that  we all need to be more like Queen in our public speaking endeavors – especially founders pitching investors. * Side note: I was floored that Hollywood made a PG-13 movie about Queen, and that it is in my view, legitimately PG-13. As many others have already suggested, I predict an Oscar Nomination for…

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The ‘Wait’ of the World Series. Lifted.

*editor’s note: This is a shift from regular On Point posts – although we do teach storytelling in a professional context – this is part of my story, and a fun, light-hearted and personal example. Enjoy. ———————————- On the morning of November 2, 2016, I was talking to my 4 kids in the car on the way to school. They ranged in age from 7 to 13. We were pretty giddy, and rightfully so. “So guys, it’s Game 7 tonight right? Well there’s a tradition that after sports teams win it all, they go back to the locker room and…

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[On] Point to Ponder: When Should Coaching Start?

This week I got a call to help someone with an investor pitch, but it was too late. They were pitching in 48 hours… the deck was final – they’d had to send it to the organizers already. Our schedules didn’t align quite enough. And we hadn’t discussed a general budget nevermind drafted any agreements. Not Enough Time I was bummed. I wanted to help them “Nail It!” And they wanted – likely needed – a “spit shine” so they could pitch with no regrets. So they could say, “We prepared the best we could.” But there just wasn’t time. Not…

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[On] Point to Ponder: Our Core Values

ON POINT COMMUNICATIONS: OUR CORE VALUES Curious to know what On Point Communications is all about? Look no further. Find out in 60 seconds or less by reading below.  1: The “I Nailed it!” Feeling. This is the feeling I seek for every client I coach. Our coaching is theory-based. That’s right, Aristotelean Rhetorical Theory (Cindy’s graduate degree), is our foundation and centers on Speaker-Audience-Message. It’s the recipe for achieving the “I Nailed It!” feeling. When you finish an investor pitch, when you find out the Executive Summary you sent to a VC group was exactly what they were looking for,…

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Testimonials

Cindy was selected to present at the Career Thought Leader Conference in Denver. I attended her session and was impressed with her presentation and content marketing expertise. I have been a trainer for over 20 years and her presentation added specific impactful strategies that I will include in my next training. Cindy has a natural engaging style that is persuasive and professional. I would highly recommend working with her if you are looking to increase your business presentations.

Beth Kennedy, Executive Coach

You are a wonderful presenter Cindy! I have taken so much from your presentation at the conference. I noticed when you speak, you at times lowered your volume in a way where we still heard you, but it PULLED the audience in, as if you were confiding in us.

Your vocal variety was lovely, (as well as your content, of course!). The advice to gather your stories from your past and weave them into your presentations is spot on.

Julie Roberts, Linked In profile writer|Coach

“The On Point ‘Investor Pitch as Story’ online course was a great fit because of my heavy travel schedule. It gave me flexibility as a student to learn and connect with Cindy as necessary. The videos and homework helped me to prepare strong, compelling presentations for potential customers (coaches, directors, school districts) and becoming investor ready.”

Justin Fleming | CEO at MyPerforma

When you meet Cindy, you can’t help but feel engaged and pay attention. She clearly is an outstanding communications professional. The way she took the stage, conveyed her message and shared her approach to storytelling at the recent conference was mesmerizing.

Cindy made me rethink my approach to storytelling that I had used in my client work for many years. Cindy’s workshop alone made my trip to Denver worthwhile.

Ruth Winden, Executive Coach (UK)

“Cindy was truly instrumental in getting a compelling, professional pitch deck put together. Without her structure and guidance on how to tell a compelling story, I know we wouldn’t have had nearly the success and traction that we have. I look forward to continuing to work with Cindy and making our pitch evolve alongside our business.”

Jennifer Henderson| CEO at Career Allies