Blog

[On] Point to Ponder: The “I Nailed It!” Blog Series

I recently finished Steven King’s masterpiece, The Green Mile. He did an interesting experiment when writing it – releasing it as 6 “novelettes,” one at a time. After all 6 parts were in circulation, he sold it as a box set. Reading it became an unexpectedly fun experience at my house; my daughter got started on it first. She was halfway through book 3 before I started. I flew through books 1 and 2, staying just a book behind for about a week. Then my husband started book 1. Much to her dismay, while Elizabeth was at an overnight, I passed her…

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[On] Point to Ponder: What’s OUR Story?

  For as long as I can remember, I have been passionate about all aspects of communication and message construction. Whether I was watching a commercial for “Air Jordan”, reading Cady Stanton’s famous “Seneca Falls” address (c. 1848), or dissecting nationally televised talks like the State of the Union, I have always been able to look at messages from multiple perspectives. To me, they are puzzles made up of pieces that were selected with great care and deliberation. In college, I’d work cheerfully in the dank, dark basement library for hours on end, analyzing speeches and identifying message strategies the…

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[On]Point to Ponder: “If You Build It, They Will Come.”

This 3-part blog post series digs into the “Speaker-Audience-Message” of that triangle as it relates to persuasive speaking. You are reading part 3. In today’s post, we end with “M for Message.” “M FOR MESSAGE”   Freytag’s Pyramid is an excellent tool for crafting a pitch deck, sales deck, keynote or TED talk. But what is it? Generated by 19th century novelist Gustav Freytag at the height of the American Civil War, Freytag’s pyramid emerged in 1863. This “how to tell a story” tool was widely used centuries earlier in Shakespeare’s 5 act plays, it just hadn’t been put to paper…

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[On] Point to Ponder: How to Bring Your Audience Aboard

How well do you know your audience? In my experience working with speakers, the point on the triangle that is the hardest for them to accomplish is Audience Analysis. Just last week, I was in the audience and at the end of the talk, a hand shot up. “Your talk on employee handbooks and HR-related concerns was interesting, but most of us in the audience – we’re 1-person entities. We don’t have employees.” [Silence.] A quick look back at the Rhetorical Triangle: There’s a reason the On Point logo is an equilateral triangle. It’s because a…

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[On] Point to Ponder: How To Rehearse Without Rehearsing

The Trouble with Keynotes In the early days of On Point, I was invited to give the keynote address that kicked off a 3-day entrepreneurship event. I had a month to prepare and was given a time limit of 30-45 minutes. I may have mentioned in previous posts that I have four children… who are oftentimes my best (and worst) critics when I’m rehearsing a talk. I don’t exactly have large blocks of time to rehearse a 45-minute talk three times in one day. And I know you don’t either. Keynotes and TED talks are unique. Often, slides are frowned…

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Testimonials

Cindy was selected to present at the Career Thought Leader Conference in Denver. I attended her session and was impressed with her presentation and content marketing expertise. I have been a trainer for over 20 years and her presentation added specific impactful strategies that I will include in my next training. Cindy has a natural engaging style that is persuasive and professional. I would highly recommend working with her if you are looking to increase your business presentations.

Beth Kennedy, Executive Coach

“Cindy, I’m in your Career Thought Leaders Conference session right now and you’re absolutely delivering on what you promised when we first met! I’m so excited to keep making progress in developing my brand story.”

Mashaal Ahmed|DC Career Coach

“As a professional speaker, I know the value of getting feedback before giving an important speech. As I prepared my TEDx talk, Cindy was the perfect person to give me outside perspective. She did a beautiful job taking the many ideas I had floating around in my head and helping me select what to use, how to organize them, and how to tie it all together.

I love the way she coached, not trying to make her words my own, but instead, considering what I was trying to achieve and helping me stay true to my voice. If you have to stand and deliver a great talk, working with Cindy can help you ensure you’re at your best!”

Tanis Roeder, Elevate Your Communication

When speaking at the CTL conference this spring, I had the privilege to sit in on Cindy’s Storytelling talk. Cindy has an impressive background, and a wonderful approach to helping you present more effectively. Telling a compelling story is crucial for effective presentations that connect with your audience, and Cindy can equip you to prepare and present in a structured, but seemingly unrehearsed way.

Kristin Sherry, Author|Speaker|Coach

“Last year, I reached out to Cindy to help me with a sales deck I use frequently. I learned how to personalize my presentation in an authentic and informative way, making it more interesting to deliver and for my audience to observe!  Cindy was professional, enthusiastic, and knowledgeable and her suggestions were spot on.  If you want to enhance your communication skills, gain confidence in speaking, and improve overall delivery, I definitely recommend working with On Point!”

Nicole Steed, Global Account Manager | Helms Briscoe