Branding

“We’re ready to update our mission and vision statements. We’ve tried to do it ourselves but we’re too close to it. We need outside guidance.”

When you know your brand – and can sum it up in 3 to 7 core values – you’ve unlocked a messaging strategy that works. But first, we’ve got to get to the core – the heart of the matter.

We pose questions like, “What strengths does the leadership team bring? Where are there holes? What’s your vision? Have you written a mission statement? Do you need one? What sets you apart from the competition? What about your process? Your pricing?

And if you’re just getting started, let’s do a “4 words” exercise and a write a “tweet” to guide you.

At OPC, we’ll walk you through a 5-step branding workshop that answers these questions, bringing clarity and direction to your brand. Once that’s complete? Bingo, we’ve just set the foundation for your message platform.

Testimonials

You are a wonderful presenter Cindy! I have taken so much from your presentation at the conference. I noticed when you speak, you at times lowered your volume in a way where we still heard you, but it PULLED the audience in, as if you were confiding in us.

Your vocal variety was lovely, (as well as your content, of course!). The advice to gather your stories from your past and weave them into your presentations is spot on.

Julie Roberts, Linked In profile writer|Coach

When speaking at the CTL conference this spring, I had the privilege to sit in on Cindy’s Storytelling talk. Cindy has an impressive background, and a wonderful approach to helping you present more effectively. Telling a compelling story is crucial for effective presentations that connect with your audience, and Cindy can equip you to prepare and present in a structured, but seemingly unrehearsed way.

Kristin Sherry, Author|Speaker|Coach

Cindy was selected to present at the Career Thought Leader Conference in Denver. I attended her session and was impressed with her presentation and content marketing expertise. I have been a trainer for over 20 years and her presentation added specific impactful strategies that I will include in my next training. Cindy has a natural engaging style that is persuasive and professional. I would highly recommend working with her if you are looking to increase your business presentations.

Beth Kennedy, Executive Coach

“Cindy, BRAVO! The Colloquium was a splendid success. Thank you for your hard work. I’m very proud of how it turned out. Very truly yours, Bob Schaffer”

Principal, Liberty Common Schools

“Cindy, Your coaching was fantastic. You are so good at this. I have done a lot of this too, but I am in awe of your approach, the simplicity of your suggestions and your general professionalism. Thank you.”

Susan Strong, Director at SAGE Boulder